$AASP 🏓 Big visibility moment for $AASP - recap
Andre Agassi and Rodney Rapson (Chief Digital Officer) took the keynote stage at IBM Think 2026 in Boston, speaking to a global audience of enterprise and AI leaders.
They discussed how Agassi Sports Entertainment is using technology to help grow the game. With partner IBM, the company is harnessing AI and agentic workflows to personalize coaching, enhance player performance insights, and scale fan and athlete engagement through the upcoming IBM-powered app.
The session was named “Orchestrate, accelerate and govern the agentic enterprise” and focused on how enterprises move from AI experimentation to real production at scale.
Great exposure as more people hear about $AASP and the real-world impact of AI + sports performance 👀
Watch the replay: https://www.ibm.com/think/videos/think-keynotes/orchestrate-govern-agentic-enterprise-ai
$AASP Shoutout to the team at The Pickleball Clinic for another great piece of pickleball content 🎾
Check out their latest Instagram post — always bringing tips, highlights and fun to the fastest-growing sport in the U.S. Love seeing the momentum building around the sport alongside Agassi Sports Entertainment ($AASP).
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https://www.instagram.com/p/DXfM_T1gfT1/
#pickleball #sports #community
$AASP Excited to finally dive into "Open" by Andre Agassi. Looking forward to the stories and lessons behind one of the most fascinating careers in sports. 📖 Agassi Sports Entertainment couldn't ask for better ambassadors than Andre and Steffi.
