JUVE.MI

Juventus Football Club S.p.A. operates as a prominent professional soccer organization based in Italy. The club actively competes in both domestic and international football tournaments and is responsible for organizing its own matches. Beyond its core sporting endeavors, Juventus engages in various commercial activities, such as licensing television and media broadcasting rights, securing sponsorship agreements, and managing a comprehensive retail strategy that includes direct sales, e-commerce, and brand licensing for product development. It also markets supplementary services to its dedicated fanbase. Additional revenue streams involve the administration of players' registration rights, the sale of advertising inventory, and the operation of its dedicated stadium and museum. Established in 1897, Juventus is headquartered in Turin, Italy, and functions as a subsidiary of EXOR N.V.